Overview
We design sales funnels that reflect how your customers move—not how you wish they did. Every funnel is grounded in actual sales behavior, aligned with lifecycle stages, and structured for handoff between marketing, sales, and ops. The result is a system that improves conversion and reduces confusion at every touchpoint.
For companies seeking a clearly defined, end-to-end view of their customer journey.
Ideal for teams scaling revenue operations, aligning sales and marketing, or preparing for outbound growth.
What’s included
→ Funnel architecture mapped to lifecycle stages
→ Offer clarity and segmentation logic
→ Deal stage design and conversion point definition
→ Recommended automations and scoring
→ Messaging guidance for each stage of the funnel
Y4YFC
“For my company, this started with the bulletproof sales funnel he helped us develop. Thanks to the framework, we are finally converting leads, turning users into loyal customers.”
CalligraphyKPS
“He has given me the tools and advice I needed to grow, not just as an entrepreneur, but as a person. I look up to Mason, and I am so fortunate to have found him.”
FAQs
Do you design the funnel inside a CRM like HubSpot?
We often deliver a full funnel architecture built around HubSpot’s structure. This includes lifecycle stage alignment, deal stage design, and configuration guidance for your CRM.
Can this be used for inbound and outbound funnels?
Yes. We design the funnel to reflect both inbound nurturing and outbound motion, depending on your growth model.
Do you build the messaging or content for the funnel?
No. We identify what messaging is needed at each stage and provide guidance—but execution is handled by your internal team or marketing partner.
How is this different from a traditional marketing funnel?
Most funnels are built from the top down. Ours are built from your sales process outward, ensuring the system reflects how your team actually closes deals.
Can this work for early-stage teams?
Yes. We help emerging companies define their first scalable funnel—structured enough to grow, simple enough to use.
What’s the deliverable?
You’ll receive a complete funnel blueprint: a visual map, supporting documentation, and a walkthrough of how it integrates into your CRM.